Privacy Policy
Introduction
With the following privacy policy, we would like to inform you about what types of your personal data (hereinafter referred to as "data") we process for what purposes and to what extent. The privacy policy applies to all processing of personal data carried out by us, both in the context of the provision of our services and in particular on our websites, in mobile applications and within external online presences, such as our social media profiles (hereinafter referred to as "online offer").
01.08. 2025
Content overview
Introduction
Responsible persons
Overview of processing
Relevant legal bases
Security measures
Use of cookies
Provision of online offer and web hosting
Blogs and Publication Media
Contact
Newsletters and electronic notifications
Preferences in social networks (Social Media)
Deletion of data
Change and update of the privacy policy
Rights of the persons concerned
Definitions
Responsible persons
Brigitte Junge
Baad 6
74535 Mainhardt
Authorized representative:
Brigitte Junge
E-mail address
info@achtsamkeit.dog
Overview
The following overview summarises the types of data processed and the purposes of its processing and refers to the data subjects.
Types of processed data
Inventory data (e.g. names, addresses).
Content data (e.g. Entries in online forms).
Contact details (e.g. E-mail, phone numbers).
Meta/communication data (e.g. Device information, IP addresses).
Usage data (e.g. visited websites, interest in content, access times).
Categories of persons affected
Communication partners.
Users (e.g. Website visitors, users of online services).
Purposes of Processing
Direct marketing (e.g. by e-mail or post).
Feedback (e.g. Collect feedback via online form).
Contact requests and communication.
Remarketing.
Range measurement (e.g. Access statistics, detection of recurring visitors).
Security measures.
Tracking (e.g. interest-care profiling, use of cookies).
Provision of contractual services and customer service.
Manage and answer requests.
Relevant legal bases
In the following, we provide the legal bases of the General Data Protection Regulation (GDPR), on the basis of which we process the personal data. Please note that in addition to the regulations of the GDPR, the national data protection specifications in your or our residential and home country may apply. Should more specific legal bases be decisive in individual cases, we will inform you of this in the data protection declaration.
Consent (Art. 6 para. 1 p. 1 lit. a. GDPR) - The data subject has given his or her consent to the processing of personal data concerning him or her for a specific purpose or several specific purposes.
Contract fulfilment and pre-contractual requests (Art. 6 para. 1 p. 1 lit. b. GDPR) - The processing is necessary for the performance of a contract to which the data subject is a party or for the implementation of pre-contractual measures taken at the request of the data subject.
Legitimate interests (Art. 6 para. 1 p. 1 lit. f. GDPR) - Processing is necessary to safeguard the legitimate interests of the controller or a third party, unless the interests or fundamental rights and freedoms of the data subject, which require the protection of personal data, prevail.
National data protection regulations in Germany:
In addition to the data protection regulations of the General Data Protection Regulation, national regulations on data protection in Germany apply. This includes, in particular, the law on the protection against misuse of personal data during data processing (Federal Data Protection Act – BDSG). In particular, the BDSG contains special regulations on the right to information, the right to erasure, the right to object, to the processing of special categories of personal data, to the processing for other purposes and for the transmission, as well as automated decision-making in individual cases, including profiling. Furthermore, it regulates data processing for purposes of the employment relationship (Section 26 BDSG), in particular with regard to the establishment, execution or termination of employment relationships and the consent of employees. Furthermore, state data protection laws of the individual federal states can be applied.
Security measures
In accordance with the legal requirements, we take appropriate technical and organisational measures in accordance with the state of the art, taking into account the state of the art, implementation costs and the nature, scope, circumstances and purposes of the processing as well as the different probabilities of occurrence and the extent of the threat to the rights and freedoms of natural persons, in order to ensure a level of protection appropriate to the risk. Measures include, in particular, ensuring the confidentiality, integrity and availability of data by controlling physical and electronic access to the data, as well as access, input, disclosure, availability and separation. Furthermore, we have established procedures that ensure the exercise of data subject rights, the deletion of data and reactions to the risk to the data. We also take into account the protection of personal data already during development or Selection of hardware, software and procedures according to the principle of data protection, through technology design and through data protection-friendly default settings.
Use of cookies
Cookies are text files that contain data from websites or domains visited and are stored by a browser on the computer of users. A cookie is primarily used to store the information about users during or after visiting an online offer. The stored information may include, for example, the language settings on a website, the login status, a shopping cart or the place where a video was viewed. We also include the term cookies other technologies that fulfil the same functions as cookies (e.g. if information provided by users is stored on the basis of pseudonymous online identification, also referred to as "user ID")
The following types of cookies and functions are differentiated:
Temporary cookies (also: session or session cookies): Temporary cookies are deleted at the latest after a user leaves an online offer and closed his browser.
Permanent cookies: Permanent cookies remain stored even after the browser is closed. For example, the login status can be stored or preferred content can be displayed directly when the user visits a website again. Likewise, the interests of users used for reach measurement or for marketing purposes can be stored in such a cookie.
First-party cookies: First-party cookies are set by ourselves.
Third-party cookies (also: Third-party cookies): Third-party cookies are mainly used by advertisers (so-called. third parties) used to process user information.
Necessary (also: essential or absolutely necessary) cookies: Cookies may be strictly necessary for the operation of a website (e.g. to save logins or other user input or for security reasons).
Statistics, marketing and personalization cookies: Furthermore, cookies are usually also used in the context of reach measurement, and when the interests of a user or his or his or her behaviour (e.g. Consider certain content, use of functions, etc.) on individual websites in a user profile. Such profiles serve the users, for example, to display content that corresponds to its potential interests. This procedure is also referred to as "tracking", i.e., tracking of the potential interests of the users. If we use cookies or "tracking" technologies, we will inform you separately in our privacy policy or in the context of obtaining your consent.
References to legal bases:
The legal basis on which we process your personal data with the help of cookies depends on whether we ask for your consent. If this is the case and you consent to the use of cookies, the legal basis for the processing of your data is the declared consent. Otherwise, the data processed using cookies will be processed on the basis of our legitimate interests (e.g. business operation of our online offer and its improvement) or if the use of cookies is necessary to fulfil our contractual obligations.
Storage duration:
If we do not provide you with any explicit information on the storage period of permanent cookies (e.g. in the context of a so-called. Cookie opt-ins), please assume that the storage period can be up to two years.
General information on revocation and objection (opt-out): Depending on whether the processing is based on consent or legal permission, you have the option of reviving your consent at any time or to object to the processing of your data by cookie technologies (collectively, the "opted "opted out"). You can first explain your objection by means of your browser settings, e.g. by deactivating the use of cookies (whereby the functionality of our online offer can also be limited). An objection to the use of cookies for online marketing purposes can also be explained by means of a large number of services, especially in the case of tracking, via the websites https://optout.aboutads.info and https://www.youronlinehoicecs.com/. You can also receive further objection statements within the scope of the information about the service providers and cookies used.
Processing of cookie data based on consent:
We use a procedure for cookie consent management, in the context of which the consents of the users in the use of cookies, or the processing and providers specified in the cookie consent management procedure can be obtained and revoked, as well as managed and revoked by the users. The declaration of consent is stored in order not to have to repeat its query and to be able to prove its consent in accordance with the legal obligation. The storage can be carried out on the server side and/or in a cookie (so-called opt-in cookie, or using comparable technologies) in order to be able to assign the consent to a user or his device. Subject to individual information on the providers of cookie management services, the following notes apply: The duration of the storage of consent can be up to two years. Here, a pseudonymous user identifier is formed and, with the time of consent, details of the scope of the consent (e.g. which categories of cookies and/or service providers) as well as the browser, system and end device used.
Processed types of data: Usage data (e.g. visited websites, interest in content, access times), meta/communication data (e.g. Device information, IP addresses).
Affected persons: Users (e.g. Website visitors, users of online services).
Legal basis: Consent (Art. 6 para. 1 p. 1 lit. a. GDPR), Legitimate Interests (Art. 6 para. 1 p. 1 lit. f. GDPR).
Provision of online offer and web hosting
In order to be able to provide our online offer securely and efficiently, we use the services of one or more web hosting providers, from whose servers (or servers they manage) the online offer can be accessed. For these purposes, we may use infrastructure and platform services, computing capacity, storage space and database services, as well as security and technical maintenance services.
The data processed as part of the provision of the hosting offer may include all the information relating to users of our online offer, which is generated in the context of use and communication. This regularly includes the IP address necessary to be able to deliver the content of online offers to browsers and all entries made within our online offer or websites.
Email Shipping and Hosting:
The web hosting services we use also include the sending, receipt and storage of e-mails. For these purposes, the addresses of the recipients and senders as well as further information regarding the e-mail dispatch (e.g. the providers involved) as well as the contents of the respective e-mails are processed. The aforementioned data may also be processed for SPAM recognition purposes. We ask you to note that e-mails on the Internet are not sent encrypted. As a rule, e-mails are encrypted on the transport route, but (unless so-called end-to-end encryption method is used) on the servers from which they are sent and received. We can therefore not assume any responsibility for the transmission of the e-mails between the sender and receipt on our server.
Collection of access data and log files:
We ourselves (or our web hosting provider) collect data for each access to the server (so-called server log files). The server log files may include the address and name of the retrieved websites and files, date and time of retrieval, transferred amounts of data, notification of successful retrieval, browser type and version, the user's operating system, referrer URL (the previously visited page) and, in general, IP addresses and the requesting provider.
The server log files can be used for security purposes, e.g. to avoid overloading of the servers (especially in the case of abusive attacks, so-called DDoS attacks) and on the other hand to ensure the utilization of the servers and their stability.
Processed types of data: Content data (e.g. Entries in online forms), usage data (e.g. visited websites, interest in content, access times), meta/communication data (e.g. Device information, IP addresses).
Affected persons: Users (e.g. Website visitors, users of online services).
Purposes of processing: Provision of contractual services and customer service.
Legal basis: Legitimate interests (Art. 6 para. 1 p. 1 lit. f. GDPR).
Services and service providers used:
1&1 IONOS: Hosting platform for e-commerce / websites; Service provider: 1&1 IONOS SE, Elgendorfer Str. 57, 56410 Montabaur, Germany; Website: https://www.ionos.de; Privacy Policy: https://www.ionos.de/terms-gtc/terms-privacy.
Intuit Mailchimp, 405 N Angier Ave. NE, Atlanta, GA 30308, USA. Privacy Policy: https://mailchimp.com/about/security/
Blogs and Publication Media
We use blogs or similar means of online communication and publication (hereinafter referred to as "Publication medium"). The data of the reader will only be processed for the purposes of the publication medium to the extent necessary for its presentation and communication between authors and readers or for reasons of security. In addition, we refer to the information on the processing of visitors to our publication medium within the scope of this data protection notice.
Comments and Posts:
If users leave comments or other contributions, their IP addresses may be stored on the basis of our legitimate interests. This is done to our security if someone leaves unlawful content in comments and contributions (insults, prohibited political propaganda, etc.). In this case, we can be prosecuted for the comment or post and are therefore interested in the identity of the author. Furthermore, we reserve the right to process the information provided by users for the purpose of spam recognition on the basis of our legitimate interests.
On the same legal basis, we reserve the right to store the IP addresses of users for their duration in the case of surveys and to use cookies in order to avoid multiple votes.
The information provided for the person as part of the comments and contributions, any contact and website information as well as the content information is stored by us permanently until the user objects.
Processed data types: Inventory data (e.g. Names, addresses), contact details (e.g. E-mail, telephone numbers), content data (e.g. Entries in online forms), usage data (e.g. visited websites, interest in content, access times), meta/communication data (e.g. Device information, IP addresses).
Affected persons: Users (e.g. Website visitors, users of online services).
Purposes of processing: Provision of contractual services and customer service, feedback (e.g. Collect feedback via online form), security measures, management and answering requests.
Legal basis: Contract fulfilment and pre-contractual requests (Art. 6 para. 1 p. 1 lit. b. GDPR), Legitimate Interests (Art. 6 para. 1 p. 1 lit. f. GDPR).
Contact
When contacting us (e.g. via contact form, e-mail, telephone or via social media), the details of the persons requesting are processed, insofar as this is necessary to answer the contact requests and any requested measures.
The answering of the contact requests within the scope of contractual or pre-contractual relationships takes place to fulfil our contractual obligations or to answer (pre-)contractual inquiries and otherwise on the basis of the legitimate interests in answering the inquiries.
Processed data types: Inventory data (e.g. Names, addresses), contact details (e.g. E-mail, telephone numbers), content data (e.g. Entries in online forms).
Affected persons: communication partners.
Purposes of processing: Contact requests and communication.
Legal basis: Contract fulfilment and pre-contractual requests (Art. 6 para. 1 p. 1 lit. b. GDPR), Legitimate Interests (Art. 6 para. 1 p. 1 lit. f. GDPR).
Newsletters and electronic notifications
We send newsletters, e-mails and other electronic notifications (hereinafter referred to as "newsletters") only with the consent of the recipient or a legal permission. If the contents of the newsletter are specifically described in the context of a registration, they are decisive for the consent of the user. In addition, our newsletters contain information about our services and us.
To subscribe to our newsletters, it is essential to provide your e-mail address. However, we may ask you to make a name for the purpose of addressing the newsletter for a personal address, or further information, if these are necessary for the purposes of the newsletter.
Double opt-in procedure:
The registration for our newsletter is generally carried out in a so-called double opt-in procedure. This means that after registration, you will receive an e-mail asking you to confirm your registration. This confirmation is necessary so that no one can register with external e-mail addresses. The registrations for the newsletter are logged in order to be able to prove the registration process in accordance with the legal requirements. This includes the storage of the registration and confirmation time as well as the IP address. The changes to your data stored by the shipping service provider are also logged.
Deletion and restriction of processing:
We may store the e-mail addresses for up to three years on the basis of our legitimate interests before we delete them in order to be able to prove a previously given consent. The processing of this data is limited to the purpose of a possible defence against claims. An individual request for cancellation is possible at any time, provided that the former existence of consent is confirmed at the same time. In the case of obligations to observe contradictions permanently, we reserve the right to store the e-mail address in a blacklist (so-called "blocklist") for this purpose alone.
The registration procedure is logged on the basis of our legitimate interests for the purpose of proof of its proper expiry. Insofar as we commission a service provider to send e-mails, this is done on the basis of our legitimate interests in an efficient and secure shipping system.
References to legal bases:
The newsletter is sent on the basis of the recipient's consent or, if consent is not required, on the basis of our legitimate interests in direct marketing, provided that this is permitted by law, e.g. in the case of existing customer advertising. Insofar as we commission a service provider to send e-mails, this is done on the basis of our legitimate interests. The registration procedure is recorded on the basis of our legitimate interests to prove that it was carried out in accordance with the law.
Content: Information about us, our services, promotions and offers.
Processed data types: Inventory data (e.g. Names, addresses), contact details (e.g. Email, telephone numbers), meta/communication data (e.g. Device information, IP addresses).
Affected persons: communication partners.
Purposes of processing: direct marketing (e.g. by e-mail or post).
Legal basis: Consent (Art. 6 para. 1 p. 1 lit. a. GDPR), Legitimate Interests (Art. 6 para. 1 p. 1 lit. f. GDPR).
Possibility of objection (opt-out): You can cancel the receipt of our newsletter at any time, i.e. withdraw your consent or object to further receipt. You can either find a link to cancel the newsletter at the end of each newsletter or otherwise you can use one of the contact options provided above, electronically worthy of e-mail.
Preferences in social networks (Social Media)
We maintain online presences within social networks and process data of users in this context in order to communicate with the active users there or to offer information about us. We would like to point out that the data of users can be processed outside the area of the European Union. This can cause risks for users, because, for example, the enforcement of the rights of users could be made more difficult.
Furthermore, the data of users within social networks is usually processed for market research and advertising purposes. For example, usage profiles can be created on the basis of usage behavior and the resulting interests of the users. The usage profiles can be used, e.g. to place advertisements inside and outside the networks that presumably correspond to the interests of the users. For these purposes, cookies are usually stored on the computers of the users, in which the usage behaviour and the interests of the users are stored. Furthermore, data can also be stored in the user profiles independently of the devices used by the users (in particular if the users are members of the respective platforms and are logged in to them).
For a detailed description of the respective forms of processing and the options for objection (opt-out), we refer to the privacy statements and information provided by the operators of the respective networks.
In the case of requests for information and the assertion of data subject rights, we also point out that these can be asserted most effectively by the providers. Only the providers have access to the user's data and can take appropriate measures and provide information directly. If you still need help, you can contact us.
Facebook:
We are jointly involved with Facebook Ireland Ltd. for the collection (but not the further processing) of data of visitors to our Facebook page (so-called. "Fanpage") responsible. This data includes information about the types of content that users view or interact with, or the actions they have taken (see “Arts made and other items made and provided” in the Facebook Data Policy: https://www.facebook.com/policy), and information about the devices used by users (e.g. B. IP addresses, operating system, browser type, language settings, cookie data; see the “Device Information” in the Facebook Data Policy statement: https://www.facebook.com/policy). As in the Facebook Data Policy under “How do we use this information?” Facebook also explains, collects and uses information to provide analysis services, so-called "page insights," for site operators to provide them with their insights into how people interact with their pages and the content associated with them. We have concluded a special agreement with Facebook ("Information on page insights", https://www.facebook.com/legal/terms/page-controller-addendum), in which it is regulated in particular which security measures Facebook must observe and in which Facebook has agreed to comply with the rights of the data subject (i.e. Users can e.g. B. Send information or deletion requests directly to Facebook). The rights of users (in particular to information, deletion, objection and complaint to the competent supervisory authority) are not restricted by the agreements with Facebook. Further information can be found in the "Information about Page Insights" (https://www.facebook.com/legal/terms/information-about-page-insights-data).
Processed data types: Inventory data (e.g. Names, addresses), contact details (e.g. E-mail, telephone numbers), content data (e.g. Entries in online forms), usage data (e.g. visited websites, interest in content, access times), meta/communication data (e.g. Device information, IP addresses).
Affected persons: Users (e.g. Website visitors, users of online services).
Purposes of processing: contact requests and communication, tracking (e.g. interest/behaviour-related profiling, use of cookies), remarketing, range measurement (e.g. Access statistics, detection of recurring visitors).
Legal basis: Legitimate interests (Art. 6 para. 1 p. 1 lit. f. GDPR).
Services and service providers used:
Instagram: Social network; service provider: Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA, parent company: Facebook, 1 Hacker Way, Menlo Park, CA 94025, USA; website: https://www.instagram.com; Privacy Policy: https://instagram.com/about/legal/privacy.
Facebook: Social Network; Service Provider: Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, parent companies: Facebook, 1 Hacker Way, Menlo Park, CA 94025, USA; Website: https://www.facebook.com; Privacy Policy: https://www.facebook.com/about/privacy; Appeal option (opt-out): Please settings for advertisements: https://www.facebook.com? tabads.
Deletion of data
The data processed by us will be deleted in accordance with the legal requirements as soon as their permitted consents are revoked or other permissions cease to apply (e.g. if the purpose of the processing of this data has ceased or if it has not been necessary for the purpose). If the data is not deleted because it is necessary for other and legally permissible purposes, its processing is restricted to these purposes. This means that the data will be blocked and not processed for other purposes. This applies, for example, to data that must be retained for commercial or tax reasons or whose storage is necessary for the establishment, exercise or defence of legal claims or for the protection of the rights of another natural or legal person.
Furthermore, further information on the deletion of personal data can be provided within the scope of the individual data protection information of this privacy policy.
Change and update of the privacy policy
We ask you to inform yourself regularly about the content of our privacy policy. We adjust the privacy policy as soon as the changes to the data processing carried out by us make this necessary. We will inform you as soon as possible as soon as possible, an action to cooperation on your part (e.g. consent) or any other individual notification is required.
If we provide addresses and contact information of companies and organizations in this privacy policy, please note that the addresses may change over time and ask you to check the information before contacting you.
Rights of the persons concerned
According to the GDPR, you have various rights under the GDPR, which result in in particular from Articles 15 to 21 GDPR:
Right to object:
You have the right to object, on grounds relating to your particular situation, at any time to object, to the processing of personal data concerning you, which is based on Art. 6 (1) (e) or f GDPR is made to object; this also applies to profiling based on these provisions. If the personal data concerning you are processed for direct marketing purposes, you have the right to object at any time to the processing of the personal data concerning you for the purpose of such advertising; this also applies to profiling insofar as it is related to such direct marketing.
Right of withdrawal for consent: You have the right to revoke your consent at any time.
Right to information: You have the right to request confirmation as to whether the data in question is being processed and for information about this data as well as further information and a copy of the data in accordance with the legal requirements.
Right to rectification: In accordance with legal requirements, you have the right to request the completion of the data concerning you or the correction of the incorrect data concerning you.
Right to erasure and restriction of processing: You have the right to demand that data concerning you be deleted immediately in accordance with the legal requirements, or alternatively to demand a restriction of the processing of the data in accordance with the statutory requirements.
Right to data portability: You have the right to receive data concerning you that you have provided to us in accordance with the legal requirements in a structured, commonly used and machine-readable format or to request its transmission to another person responsible.
Complain to the supervisory authority: You also have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work or place of the alleged infringement, in accordance with legal requirements, if you believe that the processing of your personal data concerning you violates the GDPR.
Responsible supervisory authority:
Responsible authority within the meaning of the General Data Protection Regulation (GDPR): Datenschutzaufsichtsamts für Baden-Württemberg, Lautenschlagerstraße 20, 70173 Stuttgart, Post Box 10 29 32, 70025 Stuttgart, Tel. +49 711/615541-0
E-Mail: poststelle@lfdi.bwl.de
Definitions
In this section you will find an overview of the terms used in this privacy policy. Many of the terms are taken from the law and especially in Art. 4 GDPR. The legal definitions are binding. The following explanations, on the other hand, are primarily intended to serve the understanding. The terms are sorted alphabetically.
Personal data: "Personal data" means any information relating to an identified or identifiable natural person (hereinafter referred to as the "data subject"); an identifiable natural person is considered to be identifiable who is directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier (e.g. cookie) or can be identified into one or more characteristics that are an expression of the physical, physiological, genetic, psychological, economic, cultural or social identity of that natural person.
Range measurement: The range measurement (also known as web analytics) serves to evaluate the visitor flows of an online offer and can evaluate the behaviour or interests of visitors in certain information, such as Content from websites includes. With the help of the reach analysis, website owners can, for example, recognise which time visitors visit their website and which content they are interested in. This allows them, for example, to better adapt the content of the website to the needs of its visitors. For the purpose of reach analysis, pseudonymous cookies and web beacons are often used to recognise returning visitors and thus obtain more accurate analyses on the use of an online offer.
Remarketing: From "remarketing" or "Retargeting" is called, for example, when advertising purposes are noted for which products a user has interested in on a website in order to remind the user of these products on other websites, e.g. in advertisements.
Tracking: Tracking is called “tracking” if the behaviour of users can be understood across several online offers. As a rule, behavioural and interest information is stored in cookies or on servers of the providers of tracking technologies (so-called profiling) with regard to the online offerings used. This information can then be used, for example, to display advertisements to users that are likely to correspond to their interests.
The "controller" means the natural or legal person, public authority, agency or other body which, alone or jointly with others, decides on the purposes and means of the processing of personal data.
Processing: "Processing" is any operation or series of operations carried out with or without the aid of automated procedures in connection with personal data. The term goes far and includes practically every handling of data, be it the collection, evaluation, storage, transfer or deletion.
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